Introduction to the Summit Forum on Innovation and Development of Chain Franchise in the Internet plus Era

Forum theme: "Chain entrepreneurship brand innovation" Internet plus era chain alliance summit forum

Forum Essence: Insight into Industry Status, Grasp Market Pulse, Build Dialogue Platform, and Create Cooperation Potential

Host Information:

Theme: Chain Entrepreneurship Brand Innovation

——Internet plus era brand chain alliance innovation development summit forum

Special support: Guangdong Provincial Human Resources and Social Security Bureau of Shenzhen Municipal People's Government

Sponsored by: Shenzhen Municipal Commission for the Promotion of International Trade Shenzhen Municipal Bureau of Human Resources and Social Security

Organizer: Shenzhen Brand Promotion Association Advantage (China) Brand Intelligence Institution

Supporting unit: China Chain Store Association Guangdong Chain Store Association Shenzhen District Government

Time: June 19, 2015, 13:30-16:00

Location: Peony Hall, 5th Floor, Shenzhen Convention and Exhibition Center

The forum will join hands with government leaders at all levels of Guangdong Province, venture capital, brand marketing management experts, entrepreneurs and others to gather in Shenzhen. On the basis of the current development of chain operation, the forum will closely focus on "entrepreneurship and innovation of the whole people" as the core, in the form of real case analysis, to conduct in-depth discussions on the opportunities and challenges faced by the chain franchise industry in the Internet plus era, as well as the innovation and development of the chain franchise model. At the same time, a communication platform for "direct dialogue with capital" was established, inviting numerous famous venture capital companies to participate. Provide more and broader business opportunities for enterprises and individual investors. Effectively promote the exchange of experience in the franchise industry, promote the innovation of chain business models, build a chain franchise entrepreneurship information exchange platform, create a large number of new investment projects and employment opportunities, and promote the development of the chain supporting service industry.

Internet plus era brand chain alliance innovation development summit forum influence

The "2015 Chain Franchise Innovation and Development Summit Forum" brought together government leaders, venture capital experts, business tycoons, brand marketing management experts, etc., with the world's mind and vision, to jointly open the horizon and seek to achieve higher value.

1) Heavyweight guest - gathering the core audience of the chain franchise industry

Government leaders, domestic and international renowned enterprise leaders, venture capital experts, and brand marketing expert level VIPs attended the summit forum.

2) Elite Audience - The Best Platform for Conveying Influence

Senior executives, small and medium-sized business owners, multiple media outlets, and hundreds of viewers participated.

3) Communication alliance - seamless coverage of high-end business groups

Video live streaming from multiple famous portal websites, and special reports from multiple famous websites; Reported by dozens of print media.

Main topics

Ø Discussion on the development trend and innovative business model of chain stores in the era of Internet plus;

Ø The way of chain franchise brand communication and management in the era of Internet plus;

Ø How to break through the investment dilemma of chain franchise in the era of Internet plus;

Ø Internet communication and operation methods of chain franchise industry in the era of Internet plus

Create a platform for direct dialogue with capital in the chain franchise industry, creating wealth opportunities for numerous enterprises;

Role model enterprise practical exercises, industry elites' personal experiences, and high-end on-site diagnosis by marketing experts;

Through questioning, interactive communication, dialogue, and other forms, the format is novel, the scene is warm, the atmosphere is lively, and thinking collides;

Provide on-site diagnosis, on-site answers, and provide suggestions for the company's "brand marketing path".

Invite key guests

Mr. Hanzhong, Chief Advisor and General Manager of the Brand Intelligence Agency for Advantage (China)

Mr. Shi Liming, Vice President of Qianhai Intelligent Media on the Rongzhi Strategic Platform of Qianhai Equity Trading Center